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Your Go-To Place for Content Creation Insights (And the Occasional Beer Post)

December 3, 2020December 3, 2020Uncategorized

Influencer Marketing Pt. 2: Finding The Right Influencer

If you missed Influencer Marketing 101: Part 1, read it here first! Influencer marketing can offer instant brand… Continue Reading

October 28, 2020December 3, 2020Uncategorized

Influencer Marketing 101 (Part I)

I did a poll on my Instagram last month about what followers were most interested in learning about…. Continue Reading

July 13, 2020July 13, 2020Social MediaLeave a comment

3 Social Media Tools I Love

Creating engaging social media content can feel so overwhelming, but I’m a firm believer that it doesn’t have to be. Here are three tools that can help.

May 27, 2020May 27, 2020Marketing, Social MediaLeave a comment

Incorporating Holidays Into Your Content

One of my favorite ways to keep social media content engaging is to highlight a fun, offbeat holiday every so often. And let me tell you, there’s a holiday for everything.

May 16, 2020May 16, 2020Business, MarketingLeave a comment

5 Podcasts To Up Your Marketing Game

The world of social media and content creation is constantly evolving. Luckily these marketing podcasts make it easy to keep up with the latest research and tools, and help me keep my clients’ marketing ahead of the curve.

May 11, 2020May 11, 2020Business, MarketingLeave a comment

5 Things To Do Now To Benefit Your Small Business Later

How can you market a business that’s not in business? How do you keep customers engaged…from your laptop…during a global pandemic?

Here’s a checklist of things you can be doing now to benefit your business later.

May 1, 2020April 29, 2020Business, Media RelationsLeave a comment

To Pitch or Not To Pitch During COVID-19

Wondering how to get media coverage during a pandemic? Here are 3 things to keep in mind.

April 29, 2020April 29, 2020Business, Marketing1 Comment

Strengthening Your Brand During a Crisis

Three marketing insights that small businesses can start using today, to strengthen their brand during a global crisis. [A recap of my presentation to the Pink Boots Society Sacramento Chapter.]

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